Program 1: Neuromarketing for teachers - workshops on creatcreatingion a teaching course
Who it is for:
Teaching staff of the upcoming program
Program Design:
Intensive: 180 academic hours in lecture format, including seminars, solving of cases, working with equipment of the neurolaboratory:
Step 1: set-up stage, determining strategic interests of the university in educating the discipline, diving in current trends in further development
Step 2: creating a program to educate the teaching staff, setting up the schedule and format of the lessons
Step 3: creating a course structure (considering university requirements and specifications of the right integration in other educational programs) in the form of workshops
Step 4: forming a program and developing exact complex of tasks for students
Step 5: final stage: testing, practical part in the laboratory
Program 2: Workshops, specialised lectures and business games for students in universities
Who it is for:
Senior students of the following courses: marketing, management, sociology, psychology, economics, biology
Program Design:
Depends on the topic and format of chosen program
Main objectives of the program:
Familiarise students with neuromarketing capabilities for solving real research cases from Neurotrend business practices
Program 3: Group internships with participation of the teacher
Who it is for:
Team of 3-10 students, interested in internships based on laboratories in other regional markets
Program Design:
Depends on the topic and format of the chosen program that includes lectures, as well as practical module on conducting research in other regional markets