Neurotrend, a Skolkovo-based company, has entered into a strategic partnership with Neurobranding LAB to foster the development of neurotechnologies in Brazil. The partnership aims to promote cutting-edge technologies and jointly create educational initiatives in the field of neuroresearch.

This fall, with support from the Moscow government, a reverse business mission was organized to strengthen Russia's export ties with Brazil. During this mission, Neurotrend engaged with Brazilian tech parks, universities, and business leaders, culminating in a partnership agreement with Neurobranding LAB.

The collaboration will focus on several key areas:

- Joint development of neurotechnological solutions

- Distribution of Neurobarometer, a hardware and software platform, within the Brazilian market

- Building business relationships and partnerships

- Expanding sales and commercial opportunities

A primary goal of the partnership is to bring innovative solutions to the Brazilian market across sectors such as business, education, transport security, and personal development. This collaboration will enable both companies to actively pursue joint projects and extend their reach into new markets.

“The agreement between Neurobranding LAB and Neurotrend is a strategic step towards the global spread of applied neuroscience in business. This partnership solidifies our position as a leading neurobranding company in Brazil and opens up unique opportunities to integrate neuroscience into corporate settings, driving innovations that impact human and organizational growth. Together, we will create solutions that revolutionize these sectors, with a focus on applied neuroscience and neurotechnology,” said Regina Monge, founder of Neurobranding LAB.

“Latin America is a new priority region for reorienting our export strategy. In 2022, Neurotrend was a finalist in the Open BRICS competition organized by the Moscow Innovation Agency, which introduced us to the Brazilian market and enabled us to build valuable connections and join the Supera Parque technopark facilitation program. This marked the beginning of our journey in Brazil, and this partnership with Neurobranding LAB is a significant step in expanding our business in new export markets. We believe this agreement will strengthen our ties with Brazil,” stated Alesya Chichinkina, Director of Communications and International Development at Neurotrend.